Fido Dido House by 7UP Free Experiential
Fido Dido House by 7UP Free Experiential
Fido Dido House is a two day brand installation created in Covent Garden in London. The design translates the black and white two dimensional world of the character Fido Dido into a three dimensional space. Visitors move through themed areas, including a closet of iconic outfits and a kitchen pantry stocked with Fido Flakes. Further features include a fridge cool down, hammocks for resting, an interactive doodle wall, calm music and product sampling. The multi sensory setting invites guests to relax and brings the campaign message to life.
- Category : Event Design
- Designer : PepsiCo Design and Innovation
- Designed For : PepsiCo Design and Innovation