Snow Zero Packaging

China Resources Snow Breweries Packaging
China Resources Snow Breweries Packaging

Snow Zero Packaging

Packaging

Snow Zero is a packaging design for a low-alcohol, low-calorie hard sparkling water. The name Zero refers to midnight, seen as both an ending and a beginning. The infinity symbol on the package expresses the idea of continuation. The figure 0 is rendered with a three-dimensional liquid metal effect to suggest a light and refreshing taste. Illustrations on the bottles draw on pioneer visual art styles for a futuristic look. The water drop shaped bottles can be joined mouth to mouth, so two bottles form a new infinity symbol. Aluminum cans and glass bottles are used.

 
 
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China Resources Snow Breweries
Packaging
China Resources Snow Breweries Packaging

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