Mirinda Global Refresh Beverage Packaging

PepsiCo Design and Innovation Beverage Packaging
PepsiCo Design and Innovation Beverage Packaging

Mirinda Global Refresh Beverage Packaging

Packaging

Mirinda Global Refresh is a beverage packaging design created for a carbonated soft drink brand. The packaging gives the brand a clearly updated and differentiated point of view within the carbonated soft drink category. The visual language is vibrant, modern and creative, developed with the tastes of a young, digital and highly visual audience in mind. The design also reflects the brand legacy of new and surprising fruity flavors. The renewed appearance aims to build greater awareness and to help the brand stand out in the current market.

 
 
Details
PepsiCo Design and Innovation
Beverage Packaging
PepsiCo Design and Innovation Packaging

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