Lao Huotang Brand Identity
Lao Huotang Brand Identity
The Lao Huo Tang aesthetic embodies time and heat control, visualizing Cantonese slow simmered soup craftsmanship. The logo shows a cast iron pot held by a hand, with a swirling steam line symbolizing cooking time. Soft curves contrast flame-shaped stroke endings in the characters, balancing strength and warmth. The palette layers boiling red, orange red, brick red, and warm beige, evoking fire and broth while guiding the eye from stove to table.
- Category : Graphic Design
- Designer : BI-CHENG ZHONG
- Designed For : Amazing Design